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Market Analysis Report

 
 Email: bertelsoc@cwu.edu  Company Type: Education
 First Name: Catherine  Job Titles Referenced: Web Developer
 Last Name: Bertelson  City: Ellensburg
 Company Name: Central Washington University  State: WA
 Company Size: above 200  Date Created: 10/3/2004
 General Comments  on Market Data:

 Career Cluster: Web Development and Administration
Work Function: A. Perform Technical Analysis
Key Activity: A1. Gather data to identify customer requirements and capacity
Comment
Employability Skills
Ability to identify and prioritize the need for data.Somewhat Important
Ability to pose critical questions.Important
Ability to analyze group/individual responses.Somewhat Important
Ability to summarize information and requirements.Important
Ability to encourage cooperation.Somewhat Important
Technical Knowledge
Knowledge of customer interview techniques regarding requirements.Important
Ability to identify key sources of information.Important
Knowledge of the subject matter.Important
Knowledge of global usage and cultural considerations.Somewhat Important
Key Activity: A2. Define scope of work
Comment
Employability Skills
Ability to create detailed supporting documents and summarize information and requirements.Important
Ability to analyze information for accuracy and consistency.Important
Ability to compile multiple viewpoints.Somewhat Important
Ability to visualize task sequentially and identify interdependencies.Somewhat Important
Technical Knowledge
Knowledge of the types of features and functions and their implementation.Somewhat Important
Ability to identify key sources of information.Important
Ability to determine resources required for scope of work.Somewhat Important
Key Activity: A4. Prepare preliminary application
Comment
Employability Skills
Ability to analyze organization of information and transfer information between formats.Somewhat Important
Ability to demonstrate creative thinking while problem solving and apply creative solutions to new situations.Important
Technical Knowledge
Ability to design and structure content.Somewhat Important
Knowledge of tools and techniques to create look and feel of an application/site.Somewhat Important
Knowledge of site mapping and information mapping techniques.Somewhat Important
Knowledge of graphical user interface design.Somewhat Important
Key Activity: A5. Create and refine preliminary design or mockup
Comment
Employability Skills
Ability to demonstrate creative thinking and problem solving.Important
Technical Knowledge
Knowledge of mockup development options and methodologies.Somewhat Important
Key Activity: A6. Review technical considerations and constraints
Comment
Employability Skills
Ability to examine information and recommend action plan.Important
Ability to willingly help others and establish rapport with coworkers and customers.Important
Technical Knowledge
Knowledge of selected technologies and their limitations.Somewhat Important
Ability to assess budget and equipment constraints.Somewhat Important
Work Function: B. Perform Web Programming
Key Activity: B4. Write supporting code
Comment
Employability Skills
Ability to write clear documents.Important
Ability to use logic to draw conclusions.Important
Ability to understand system organization/hierarchy.Important
Technical Knowledge
Knowledge of programming languages required for application.Somewhat Important
Knowledge of code documentation process.Somewhat Important
Key Activity: B5. Identify major subsystems and interfaces
Comment
Employability Skills
Ability to analyze logical consistency.Somewhat Important
Ability to research additional information sources.Important
Ability to evaluate alternatives and formulate action plans.Important
Technical Knowledge
Key Activity: B7. Develop design and interface specifications
Comment
Employability Skills
Ability to analyze information.Important
Ability to analyze systems.Somewhat Important
Ability to apply creative solutions to new situations.Important
Ability to gather, analyze and resolve user needs and requirements.Important
Technical Knowledge
Knowledge of industry, company and product standards.Important
Work Function: C. Develop, Deliver and Manage Content
Key Activity: C1. Research content and information architecture
Comment
Employability Skills
Ability to interpret communication and compare multiple viewpoints.Somewhat Important
Ability to apply creative thinking to new situations.Important
Ability to examine task and technology relationships.Somewhat Important
Ability to implement new technologies and applications.Somewhat Important
Technical Knowledge
Knowledge of content sources.Important
Ability to relate content to mission.Important
Knowledge of web site architecture.Important
Ability to organize information for maximum usability.Somewhat Important
Key Activity: C4. Create or adapt content
Comment
Employability Skills
Ability to create original documents and synthesize information.Somewhat Important
Ability to follow policies/procedures and work with minimal supervision.Important
Ability to interpret and clarify communication.Important
Ability to paraphrase, summarize and generalize existing ideas and demonstrate creative thinking process while problem solving.Important
Ability to prioritize daily tasks and monitor/adjust task sequences.Important
Technical Knowledge
Knowledge of sources for content.Important
Knowledge of company procedures and specification for content review.Important
Knowledge of information mapping techniques.Somewhat Important
Knowledge of web technology and its capabilities.Important
Key Activity: C5. Produce graphics, layout elements and applicable code
Comment
Employability Skills
Ability to mentally picture outcomes.Important
Ability to think creatively and solve problems.Important
Ability to judge aesthetics of graphics, animation, audio and video content.Important
Ability to judge content and form and reconcile to overall project image.Somewhat Important
Ability to compare multiple viewpoints and formulate plan of action.Important
Ability to generate and evaluate alternative solutions.Important
Technical Knowledge
Knowledge of graphical applications and sources of graphic images.Important
Knowledge of principles of graphical layout.Important
Knowledge of user requirements and web development.Important
Knowledge of content clearance and copyright considerations.Important
Ability to develop and test supporting code.Important
Key Activity: C6. Update content
Comment
Employability Skills
Ability to follow rules/policies/procedures and work with minimal supervision.Important
Ability to efficiently manage time and prioritize daily tasks.Important
Ability to follow specified maintenance procedures and correct malfunctions/failures.Somewhat Important
Ability to identify and recommend system modifications/improvements.Somewhat Important
Ability to set well defined, realistic goals and apply self-management skills.Important
Technical Knowledge
Knowledge of website maintenance and updating methods and tools.Important
Knowledge of work flow.Important
Knowledge of application requirements.Somewhat Important
Knowledge of website development rollout and logistics.Somewhat Important
Work Function: D. Implement and Maintain Site and Applications
Key Activity: D3. Hand off to customer or user
Comment
Employability Skills
Ability to gather and analyze customer/user feedback.Important
Ability to willingly help others and establish rapport with coworkers and customers.Important
Technical Knowledge
Knowledge of company documentation procedures and standards.Important
Knowledge of user support and training needs.Somewhat Important
Knowledge of instructional design principles.Important
Key Activity: D4. Integrate customer feedback
Comment
Employability Skills
Ability to accept responsibility for own actions and impact on others.Important
Ability to demonstrate commitment to personal/social improvement.Important
Ability to be flexible and cooperative.Important
Ability to recognize and analyze customer needs and resolve conflicts.Somewhat Important
Ability to resolve technical issues and obtain customer approval.Somewhat Important
Technical Knowledge
Knowledge of data gathering techniques.Important
Knowledge of practices of internal, external and global customers.Somewhat Important
Knowledge of the application or server being supported.Important
Knowledge of user level of expertise.Somewhat Important
Key Activity: D5. Perform application maintenance
Comment
Employability Skills
Ability to visually analyze relationship between parts/whole, process/procedure.Somewhat Important
Ability to identify the problem, analyze possible causes and recommend action plan.Somewhat Important
Technical Knowledge
Knowledge of code development and software maintenance procedures.Somewhat Important
Ability to evaluate alternatives and make decisions in code implementation.Somewhat Important
Key Activity: D6. Recommend optimization and facilitate upgrades and improvements
Comment
Employability Skills
Ability to implement technological improvements and generate technological solutions.Somewhat Important
Ability to analyze operational problems.Somewhat Important
Ability to compose well-organized presentations and debate issues.Important
Ability to develop formal and informal relationships with leaders in the enterprise.Important
Technical Knowledge
Knowledge of business plan and strategic goals.Somewhat Important
Knowledge of budget considerations and evaluation techniques.Somewhat Important
Key Activity: D7. Document application and site changes
Comment
Employability Skills
Ability to create detailed supporting documents.Important
Ability to set realistic goals and apply self-management skills.Important
Ability to follow rules and policies and work with minimal supervision.Important
Ability to efficiently manage time.Important
Technical Knowledge
Knowledge of change procedure development and implementation.Somewhat Important
Knowledge of change documentation procedures and standards.Somewhat Important
Ability to review, evaluate and prioritize change requirements and requests.Somewhat Important
Work Function: F. Manage Enterprise-wide Web Activities
Key Activity: F4. Provide quality customer service
Comment
Employability Skills
Ability to analyze customer needs and demonstrate commitment to customers.Somewhat Important
Ability to resolve conflicts to customer satisfaction.Important
Ability to identify the problem, analyze possible causes and recommend action plan.Important
Ability to recognize differences/biases and respect the rights of others.Important
Ability to accept constructive criticism and accept responsibility for own actions.Important
Ability to communicate technical information to nontechnical audiences.Important
Technical Knowledge
Knowledge of operating environments, office suite applications, networks, hardware tools and online resources.Important
Knowledge of practices of internal, external and global customers.Somewhat Important
Work Function: G. Perform Testing and Quality Assurance
Key Activity: G4. Perform tests
Comment
Employability Skills
Ability to follow processes/procedures.Important
Ability to appropriately refer complaint/discrepancy.Important
Ability to understand system organization/hierarchy.Important
Technical Knowledge
Key Activity: G6. Recommend and implement performance improvements
Comment
Employability Skills
Ability to analyze and respond to client/user needs.Important
Ability to write detailed documents.Important
Ability to approach problems in a logical and systematic way.Important
Technical Knowledge
Ability to gather, analyze and present performance data.Somewhat Important
Ability to collect, organize and maintain customer feedback.Important
Knowledge of business goals and ROI processes.Somewhat Important