19th Century Advertising
This site showcases advertising from the 19th century as presented in Harper's
Weekly. Look at the use of verse, cartoons, testimonials and endorsements from
this magazine which was published from 1857-1872. Also provides a look at society
and popular culture of the time.
Adcracker.com
"This site bills itself as 'an i-tool to create marketing & advertising concepts
or campaigns.' Novice advertisers will find guidance through the processes of
creativity, motivation, and brand creation in print and video formats. Links
& search sites provides annotations for Web sites dealing with advertising-related
content." (Information from lii.org)
Advertising Age
This is the online version of the ever popular Advertising Age magazine. Includes
articles and lists from the print version of the publication. You can also read
full-text articles from Advertising Age through EBSCOhost's Business Source
Complete.
Brand Channel
An online resource for the discussion of branding. The site includes papers
on branding, careers, feature articles and a debate forum on branding. How much
does branding change our daily lives? Check out this site to see what an important
role branding plays.
Internet Public
Library: Marketing and Advertising
This Internet Public Library site provides annotated web links for site offering
information in the fields of marketing and advertising.
Marketing Virtual Library
This site, from KnowThis, provides a wealth of information on marketing. Main
topics include advertising and promotion, careers and jobs, internet marketing,
the legal issues of marketing, education, market research, market strategy and
management and much more. This is a great place to start your search, narrowing
down to a specific topic. Take the time to check it out.
Copyright © Bellevue College Library Media Center
November 7, 2008